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Product Manager - Ad Intelligence

Full-Time at Hulu Beijing

The part you’ll play and
preparation for your role.

Hulu is the leading premium streaming service offering live and on-demand TV and movies, with and without commercials, both in and outside the home. Operating at the intersection of entertainment and technology, Hulu has a unique opportunity to be the number one choice for TV. We captivate and connect viewers with the stories they love, and we're looking for people who are passionate about redefining TV through innovation, unconventional thinking, and embracing fun. Join us and see what Hulugan life is all about.

SUMMARY

Viewer-first advertising is a strategic imperative for Hulu and Disney. The Beijing Ad Intelligence team's mission is to transform advertising and Disney's Ad platform with data and AI across TV and streaming video. We build services, data platform and optimization engines for every aspect of advertising lifecycle. Our tenant is a strong cross-function team to deliver E2E solutions covering tech spectrums ranging from machine learning, bigdata, microservices to data applications. Our team is seeking a product manager who will be an outstanding addition and owning roadmap and function specs for product verticals of advertising targeting, decisioning and measurement solution. The right person for this role should be a specialist for product management, and experienced on converting business use cases to user stories. If you are someone who is proactive, inquisitive, and innovative in either these domains, this is a phenomenal role for you!

WHAT YOU’LL DO

  • Execution on product vision, strategy and plan for advertising targeting or decisioning or measurements, working with partners across functions
  • Maintain expected standards across the team for product specifications, backlog health, and consumable user stories for engineering partners
  • Product owner for a Scrum team by participating agile ceremonies, responsible for prioritization, backlog refinement, and feature definition
  • Hold a deep compassion for our users, and creatively solve problems with a viewer-first mentality
  • Evaluate and recommend investments to maximize the financial results of the product portfolio
  • Collaborate with other product managers to drive innovation in platform services including ad decisioning, operational data store and BI
  • Enumerate and identify clear business KPIs for setting annualized objectives and partnering with GTM and financial planning to meet them
  • Partner with the Platform Operations team to optimize the ongoing health and financial viability of our product line

WHAT TO BRING

  • MS in computer science or EE
  • 5+ years of Product Management or equivalent experience, highly preferred from established technology or digital media company
  • Extensive knowledge for data enablement of audience targeting, decisioning, outcome tracking, conversion optimization for advertising
  • Hands on experience with data modeling, different kinds of data structures, and data extracts
  • Deep understanding of how sales organizations operate and function in media organizations
  • Proven experience and success in a product role with the ability to demonstrate a record of success
  • Ability to interact with a diverse set of tech and non-tech partners
  • Ability to influence, collaborate, and deliver solutions in a sophisticated, always-changing environment
  • Proficiency in both written and verbal communication in English

NICE-TO-HAVES

  • Experience working with scaled digital ad servers
  • Passion for streaming video, SVOD or OTT industry
  • Experience with machine learning models
*NA-1

Our Hiring Process

  • Explore life at Hulu

    Thanks for stopping by to get an inside scoop on our products and culture. Once you get a taste of the Hulu way of life, take some time to browse our open jobs to see where your expertise, interests, and experience align! We are so excited to see what you bring to the table.

  • Up next on your journey

    You applied to one of our roles and it looks like you might be a fit. As a next step, prepare to discuss your background, goals, and aspirations with a recruiter or team member.
    They will also be ready to answer all of your questions about Hulu and the role. If you aren't a fit this time, keep an eye on our open roles for the next opportunity that might be a match.

  • Meet the team

    Log on and meet the team virtually. With Hulu focused on keeping candidates and employees safe, we are conducting all interviews through video conferencing technology, and we are leveraging digital collaborative tools to ensure the experience is thorough and positive.
    The video interview is typically the final stage of the process and your chance to leave a lasting impression through your enthusiasm, preparation, abilities, and resume.

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  • Product Management, Beijing, Beijing Municipality, ChinaRemove

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