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Live & Licensed Marketing Manager

Full-Time at Hulu Santa Monica

Building Brand Love

Hulu is a major player and trailblazing innovator in entertainment. And our Marketing and PR professionals are out front at every step, working with our business leaders, key decision makers, and every Hulu department to put us in the best position to win. As our brand, subscriber base, and exclusive content library continue to grow at record pace, so does our need for incredibly creative thinkers and strategists. Join us and help spread the word, build our brand, and redefine TV.

Brandon Hulu New York Brandon
The diversity of our original content and the talent behind it truly reflects that of the nation. We are one of only a handful of platforms that can say that.

The part you’ll play and
preparation for your role.

Hulu is the leading premium streaming service offering live and on-demand TV and movies, with and without commercials, both in and outside the home. Operating at the intersection of entertainment and technology, Hulu has a unique opportunity to be the number one choice for TV. We captivate and connect viewers with the stories they love, and we're looking for people who are passionate about redefining TV through innovation, unconventional thinking, and embracing fun. Join us and see what Hulugan life is all about.

SUMMARY

The Live & Licensed Marketing Manager will play a key role on the Live & Licensed Marketing team, working with some of our most prominent content partners to elevate awareness of and engagement with our licensed content library. You’ll be responsible for strategizing and executing marketing initiatives that support the most popular titles on Hulu and building close relationships with our network and studio partners. The role will require excellent campaign management and relationship-building skills, a creative and collaborative spirit, and a passion for content marketing.

The ideal candidate should love TV and entertainment, have a great attitude, exemplary organization skills, and experience managing multiple projects in an organized and timely fashion. Partner marketing skills and knowledge of working with media, creative, and content teams is desired. The L&L Manager will work closely with many teams across Hulu and The Walt Disney Company.

WHAT YOU'LL DO
  • Day to day marketing point person for many of our licensed content partner relationships including FX on Hulu, ABC, Freeform and more; support our partners in achieving mutually beneficial business objectives
  • Serve as campaign manager (developing and executing marketing campaigns) for licensed and exclusive shows as well as supporting our larger portfolio during key moments throughout the year that activate against our business goals
  • Develop creative assets for campaigns with our in-house creative team and route to partners for approval
  • Be the go-to person for content recommendations and questions
  • Work cross-functionally to achieve success, including collaborating with Creative, Media, Social, CRM, On channel, PR and more.
  • Compile metrics, data, and analysis on campaigns and offer suggestions for optimization
WHAT TO BRING
  • 4-6 years professional experience working in a fast-paced environment, media/TV company a plus
  • Experience serving a campaign or project manager function, sets the gold standard on collaboration and clear communication
  • Excels at partner management
  • An understanding of media plans & PR a plus, experience working with creative teams a big plus
  • Very proactive with outstanding organizational and time-management skills
  • Works exceptionally well with internal teams and external partners
  • Strong attention to detail and ability to switch between creative projects and analytical/technical projects with ease
  • Loves the TV/entertainment industry and is entrenched in the culture
  • Fast learner, takes initiative, and is great at problem solving
  • Proficient in Google sheets, slides, and docs and Microsoft Suite
  • Curious, passionate, positive, and resilient; thrilled to have the chance to work at Hulu

Our Hiring Process

  • Explore life at Hulu

    Thanks for stopping by to get an inside scoop on our products and culture. Once you get a taste of the Hulu way of life, take some time to browse our open jobs to see where your expertise, interests, and experience align! We are so excited to see what you bring to the table.

  • Up next on your journey

    You applied to one of our roles and it looks like you might be a fit. As a next step, prepare to discuss your background, goals, and aspirations with a recruiter or team member.
    They will also be ready to answer all of your questions about Hulu and the role. If you aren't a fit this time, keep an eye on our open roles for the next opportunity that might be a match.

  • Meet the team

    Log on and meet the team virtually. With Hulu focused on keeping candidates and employees safe, we are conducting all interviews through video conferencing technology, and we are leveraging digital collaborative tools to ensure the experience is thorough and positive.
    The video interview is typically the final stage of the process and your chance to leave a lasting impression through your enthusiasm, preparation, abilities, and resume.

Just like the best ensemble casts of our favorite shows,
Hulu embraces diversity and is proud to be an Equal Opportunity Employer.

We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, genetic information, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, in accordance with applicable federal, state, and local law. Hulu is committed to providing reasonable accommodations to applicants if needed during the interview process.

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