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Manager - Originals Social (Hulu)

Full Time at Hulu Santa Monica Req ID: 871022BR

Building Brand Love

Hulu is a major player and trailblazing innovator in entertainment. And our Marketing and PR professionals are out front at every step, working with our business leaders, key decision makers, and every Hulu department to put us in the best position to win. As our brand, subscriber base, and exclusive content library continue to grow at record pace, so does our need for incredibly creative thinkers and strategists. Join us and help spread the word, build our brand, and redefine TV.

Brandon Hulu New York Brandon
The diversity of our original content and the talent behind it truly reflects that of the nation. We are one of only a handful of platforms that can say that.

The part you’ll play and
preparation for your role.

Hulu is the leading premium streaming service offering live and on-demand TV and movies, with and without commercials, both in and outside the home. Operating at the intersection of entertainment and technology, Hulu has a unique opportunity to be the number one choice for TV. We captivate and connect viewers with the stories they love, and we're looking for people who are passionate about redefining TV through innovation, unconventional thinking, and embracing fun. Join us and see what Hulugan life is all about.

Summary

Hulu’s marketing team is seeking a Manager, Originals Social who will be an outstanding addition to our growing team. As a Manager, Originals Social at Hulu, you will lead social campaigns for Hulu Original titles and be a key collaborator with peers on Originals Marketing, Creative and Publicity. The right person for this role will have a strong point of view that is based on ample experience, thrive in collaboration, be open and flexible, and always be willing to go above and beyond what is expected. If you are someone who gains personal satisfaction for pushing boundaries both creatively and strategically, then this is a great role for you!

What You'll Do:

  • Ideate and innovate within the social media space by developing strategic campaigns and creative that elevates Hulu Originals.
  • Oversee external agencies to ensure Hulu continues to deliver best-in-class social media campaigns from creative production to fan engagement.
  • Work closely with internal teams, including Marketing, PR, Creative, Photo, Media, Events, Integrated Marketing, Brand Marketing and Research.
  • Develop strong working relationships with talent, reps, and studio partners, acting as a central hub for social-related talent questions and issues.
  • Drive the organic and paid social content strategy to foster deeper conversation and earned media around Hulu Originals.
  • Develop goals and track performance to understand the efficiency of a campaign, making recommendations for optimizations.

Basic qualifications:

  • 5+ years of experience in social media at a network or studio.
  • Strong interpersonal skills and a collaborative working style.
  • Proven understanding of the social landscape, platform best practices and a clear grasp of consumers’ social media habits.
  • Proficiency in social media publishing and engagement.
  • Ability to use insight tools to pull and analyze trends and data.
  • Proven results building a social following from the ground up while building a fan engagement strategy to foster advocacy for a series.
  • Outstanding project management skills.
  • Proven record of developing and executing large-scale campaigns/products/initiatives with measurable results.
  • Experience liaising with talent/talent reps and studio counterparts.

Preferred Qualifications:

  • Paid social experience.

This position is with ABC, Inc., which is part of a business segment we call Hulu.

Our Hiring Process

  • Explore life at Hulu

    Thanks for stopping by to get an inside scoop on our products and culture. Once you get a taste of the Hulu way of life, take some time to browse our open jobs to see where your expertise, interests, and experience align! We are so excited to see what you bring to the table.

  • Up next on your journey

    You applied to one of our roles and it looks like you might be a fit. As a next step, prepare to discuss your background, goals, and aspirations with a recruiter or team member.
    They will also be ready to answer all of your questions about Hulu and the role. If you aren't a fit this time, keep an eye on our open roles for the next opportunity that might be a match.

  • Meet the team

    Log on and meet the team virtually. With Hulu focused on keeping candidates and employees safe, we are conducting all interviews through video conferencing technology, and we are leveraging digital collaborative tools to ensure the experience is thorough and positive.
    The video interview is typically the final stage of the process and your chance to leave a lasting impression through your enthusiasm, preparation, abilities, and resume.

Just like the best ensemble casts of our favorite shows,
Hulu embraces diversity and is proud to be an Equal Opportunity Employer.

We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, genetic information, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, in accordance with applicable federal, state, and local law. Hulu is committed to providing reasonable accommodations to applicants if needed during the interview process.

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