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Intern at Hulu



VP, Media Planning, Hulu Originals

Full Time at Hulu Santa Monica Req ID: 871764BR

Life at Hulu

We're stronger together, love to give back, and proud of the company and culture we've built. Join us, and help drive our vision of being the #1 choice for TV.

Matt Hulu Santa Monica Matthew
Over my several years as a Hulugan, I’ve been afforded the unique opportunity to take on a diverse set of roles, many of which were new for the company. I’ve gained invaluable experience and proudly helped forge new paths for Hulu!

The part you’ll play and
preparation for your role.

Hulu is the leading premium streaming service offering live and on-demand TV and movies, with and without commercials, both in and outside the home. Operating at the intersection of entertainment and technology, Hulu has a unique opportunity to be the number one choice for TV. We captivate and connect viewers with the stories they love, and we're looking for people who are passionate about redefining TV through innovation, unconventional thinking, and embracing fun. Join us and see what Hulugan life is all about.


The Hulu Originals Marketing team is seeking a seasoned media executive to join the leadership team overseeing the team planning paid media campaigns for Hulu Originals - spanning scripted series, films, documentaries, unscripted series and awards campaigns. The ideal candidate will come with a track record of developing and building not only efficient but also innovative and breakthrough strategic media plans and the proven ability to scale their expertise beyond their own bandwidth. They must come with a deep understanding of all marketing channels and experience driving acquisition for a DTC platform. They should be passionate about redefining entertainment through innovation, unconventional thinking and embracing fun, with a management style that emphasizes collaboration, communication and flexibility on all levels.

What You'll Do:

  • Oversee a growing team of four that owns our media plans and closely partners with the strategy and creative teams to see through. They will also manage the relationship with our media agency.
  • Establish learning agendas and measurement roadmaps to elevate overall media strategy and drive business impact.
  • Lead and effectively manage an internal team of media experts passionate about planning, testing, optimization and innovation.
  • When necessary and specifically on tentpole titles, work closely with the team to drive direction with agency and internal partners.
  • Stay closely connected with partners within the Walt Disney Company for better synergy opportunities, process efficiencies, and being a voice at the table that takes into account the learnings that the existing team has had in driving a subscription based business.
  • Develop strategies and tactics that bring cultural relevance to our shows amongst targeted audiences.
  • Collaborate with the Hulu acquisition to identify opportunities and synergies on behalf of Originals and ensure cohesion across the Hulu business
  • Manage clear processes that allow for streamlined efforts and more efficiency across the team so they can focus on their title plans.
  • Facilitate the sharing of learnings and best practices across the broader Disney General Entertainment marketing divisions.

Basic qualifications:

  • 15+ years of experience
  • Experience with MMMs, attribution and large data sets to evolve strategies and drive business performance
  • Seasoned knowledge of all media channels, including but not limited to OOH, TV, Social, Audio, Digital, Programmatic, CTV
  • Proven success at developing and maintaining strong relationships with producers, creators and filmmakers
  • Experience managing and empowering a team.
  • Ability to think strategically, and innovate in established and new mediums.
  • Proven track record of 360 media executions that are first-to-market, first-to-entertainment
  • Excellent communication skills with the ability to craft a story, communicate and present it to executives, team members, and outside agencies.

Preferred Qualifications:

  • Experience within streaming or a subscription based business is a plus but not required.
  • Prior experience or exposure to For Your Consideration campaigns.

This position is with ABC, Inc., which is part of a business segment we call Hulu.

Our Hiring Process

  • Explore life at Hulu

    Thanks for stopping by to get an inside scoop on our products and culture. Once you get a taste of the Hulu way of life, take some time to browse our open jobs to see where your expertise, interests, and experience align! We are so excited to see what you bring to the table.

  • Up next on your journey

    You applied to one of our roles and it looks like you might be a fit. As a next step, prepare to discuss your background, goals, and aspirations with a recruiter or team member.
    They will also be ready to answer all of your questions about Hulu and the role. If you aren't a fit this time, keep an eye on our open roles for the next opportunity that might be a match.

  • Meet the team

    Log on and meet the team virtually. With Hulu focused on keeping candidates and employees safe, we are conducting all interviews through video conferencing technology, and we are leveraging digital collaborative tools to ensure the experience is thorough and positive.
    The video interview is typically the final stage of the process and your chance to leave a lasting impression through your enthusiasm, preparation, abilities, and resume.

Just like the best ensemble casts of our favorite shows,
Hulu embraces diversity and is proud to be an Equal Opportunity Employer.

We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, genetic information, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, in accordance with applicable federal, state, and local law. Hulu is committed to providing reasonable accommodations to applicants if needed during the interview process.

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